Here's a great article from @Eric_Urbane about website design: IF MOM CAN’T NAVIGATE IT, NEITHER CAN YOUR PROSPECT.
The premise is this, Have you clearly defined want you want your prospects to do once they visit your web site? ASK MOM, IF SHE CAN’T NAVIGATE IT, NEITHER CAN YOUR PROSPECT When is the last time YOU visited you own web site?
No matter who your audience is, this is a good reminder.
Posted using ShareThis
